Hello! I’m Ashika 😑
I’m a designer and artist with 8+ years of experience creating visual systems, digital products and brand experiences for names like Apollo 24/7, Tata 1mg, Thoughtworks, Cars24, Samsung, Jogenii, Miko and many more..
I started with Fine Art at Sir J.J. School of Art and later studied Communication Design at IIT Bombay - so somewhere between paint and pixels, I found my way into design. 
I still paint, make things, experiment with new technology, and believe the best design should feel thoughtful, useful and genuinely human.
But that’s the professional introduction.

A little more about me ... You’ve probably already seen the work, the projects, and the serious designer stuff. This is the other side of it - the things I notice, make, believe in, overthink, and keep coming back to  (っᵔ◡ᵔ)っ

It started with a pencil ✏️
Long before Figma, design systems, or even knowing that “visual designer” was a job, I was already drawing at 3. Yes, 3. I’m serious ( •̀ - •́ )

The artist never really left 🎨
I became a designer, but I never stopped thinking like an artist ✎ᝰ
Colour, composition, observation, imagination, instinct.. A lot of how I design today still comes from there ⋆˙⟡

My design philosophy 💭

I believe in bringing a human touch 🫶🏻 to design 
Making experiences feel thoughtful, intuitive, accessible, and made with care and emotion ᢉ𐭩


Casual joys 🤸🏽‍♀️
Staring at mountains, romanticizing the moon, looking at the stars ⊹ ࣪ ˖ , sleeping till noon ᶻ 𝗓 𐰁 , and perfecting the art of doing absolutely nothing 

One cuisine I've mastered 
Unreasonably good garlic cheese Maggi 𓐐
Finger-licking, I mean fork licking good. Just a fact ⚠️

My non-negotiables 🙅🏻‍♀️
Skincare and the gym ᕙ(- -)ᕗ.
I’ve been loyal to both for years. Meet me in person and you may still question the results 😂


Currently curious about... 🤔
The AI era 
How far it’s going to go, what it’ll change next, and whether any of us can actually keep up.
Things are moving ridiculously fast. At this point, AI is probably my closest digital friend 𐀪𐀪
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